When potential home buyers walk into a home that’s for sale, the most important impression is the one made when they walk through the door. You can lose their interest before they even see the floor plan or venture into the next room if you don’t focus on the first impression

It’s a Feeling, Not a ...

Every home seller believes their house is tastefully and perfectly decorated. In many cases, they may be right – it’s perfectly decorated for them. But that doesn’t make a house market ready, which is a very different thing.

Decorating Is Personal

A home’s décor reflects the tastes of the people w...

Every home seller believes their house is tastefully and perfectly decorated. In many cases, they may be right – it’s perfectly decorated for them. But that doesn’t make a house market ready, which is a very different thing.

Decorating Is Personal

A home’s décor reflects the tastes of the people w...

When getting a house market ready, pillows are one of the few areas where you may want to add rather than subtract. The right combination of pillows in various sizes, colors, and patterns can really dial up the look of a room. Two areas where this is particularly important are the living room and th...

Most homeowners know that two areas of a home that are most important to potential buyers are the kitchen and the master bedroom. Many don't realize, however, that the first ten seconds are just as crucial. Be sure your clients understand just how vital those ten seconds are:

First Impressions Can’...

"The kitchen is the heart of the home." 

People spend a great deal of their time in kitchens; they cook, share meals, work, and have heartfelt conversations around kitchen tables or over breakfast islands. Creating a market-ready kitchen means having a room that "Wows!" Fortunately, this can be ...